Jessica’s career in advertising began as creative production manager working on teams that designed interactive digital ad experiences for major brands like Toyota and Northern Trust. Now, Jessica leads LiveIntent’s product marketing and adoption efforts as SVP of product marketing & GTM strategy. Jessica is an active member of the product marketing community and is a founding member of the Product Marketing Alliance (PMA). In addition to sharing her insights and expertise with the PMA, Jessica also serves as a mentor with Marketing Edge, advising first-generation Latinx students who will soon be leaving college to enter the professional workplace. When she’s not busy breaking through glass ceilings, Jessica spends her time as a Washington State Park volunteer and caring for the more than 100 plants in her home.