This week, LiveIntent was named the #2 company on its annual Fast 50 list of the fastest-growing privately held and publicly traded firms in New York.
If you ever have the joy of hearing your child say Daddy for the first time, you may not remember the day it happened, but that warmth never leaves your soul. Well, the bar for acknowledgement has been raised again as our branding graphics take a backdrop role in the photo that Crain’s used of our CEO and leader Matt Keiser! Take a look at the wonderful photo taken by the amazingly talented Buck Ennis here!
Yipee!! A paternal pride beats in my veins because Crain’s featured a graphic that I created. It symbolizes something very important to LiveIntent: the spirit and energy of an innovative company that invigorates Hallucinogenic Optimism, a core tenet of our culture, every single day.
Circles are the basis for LiveIntent’s hallway and design elements. It is the pure 360-degree graphic element that Frank Lloyd Wright made a career reiterating as a motif in his architecture. As a parallel to the great architect’s career drawing from the 360-degree graphic element, e-mail was one of the first internet communication apps and continues to Be Present where customers spend the most time: within email. We bring the prominence of email full circle as we move towards a holistic approach that delivers the best ad-tech experience on the email platform.
The psychedelic colors are fun extrapolations of that mission and meant for employees and visitors to Find Fun, another core tenet of our culture, as they experience the day. When you walk down our hallway you’re compelled to smile to yourself or imagine entering a game room filled with colored balls or simply think to yourself, “What the hell, am I really in an office?”. The effect is Wonder Bread wrapper cool.
We are in tune with the changes working office environments are undergoing as a trend as we look forward to expanding our new space. Using all the tools of workplace innovation at our disposal, we can discover new ways to collaborate, share information and innovate. Reagan said “Tear Down This Wall.” I say “Build White Boards and Hang Monitors.” LiveIntent’s culture is to Find Fun among your colleagues while interacting with your brand. The aim is to create an optimized environment for innovative discovery not unlike Thomas Edison’s Menlo Park. And the warm glow from this mission lights my soul.
