Ever wondered why one subject line works and another doesn’t? How about how long your optimal subject line should be?
Subject Lines are one of those topics that everyone has questions about, and we’re no different. In this week’s episode, we dive into subject line questions from length, to emoji use, to differences between mobile and desktop.
We’re joined by Parry Malm, CEO of Phrasee, which uses artificial intelligence to generate and optimize your email subject line.