Deliverability is a lot more than just the number of emails that get delivered. There are several factors that go into reaching the inbox, and if you have poor Deliverability, it can lead to a lot of issues like poor customer service, lost revenue, unnecessary costs…
But no matter what your goal is, it all boils down to the fact that if you have poor Deliverability, you won’t be able to communicate with your subscribers and customers.
In this episode of the Everything Email Podcast, hosts Kerel Cooper and Ali Swerdlow speak with Chris Arrendale, CEO of Inbox Pros and deliverability expert, to get and understanding of what affects your email program’s Deliverability and steps you can take to ensure your emails always reach the inbox.
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