2015 is coming to a close and as the dust clears from the holiday season, the industry has already started looking towards the New Year.
That’s why this week, we’re gazing into our metaphorical crystal ball and bringing you the 3 most important trends to watch for in 2016.
Programming Note: We will be off for the next two weeks for the holidays, but never fear – we will return in the new year with more great episodes!/
Digital Ad Spending Expected to Soon Surpass TV – The New York Times
Trends for 2016: Six Predictions for What Will Happen – eMarketer
Data Matching To Become Top Focus In 2016 – MediaPost
