LiveIntent Product Class: Learn how to Drive More Clicks, Conversions, and Revenue

LiveIntent Product Class: Learn how to Drive More Clicks, Conversions, and Revenue

Effective email marketing is one of the largest ROI channels for brands and publishers. Now, imagine if offers or ads within your newsletters were curated for subscribers: would they want to engage with content served to them based on what they’re most likely to be interested in?

The good news: You can improve personalization, your email monetization, and only show the products, messages, and offers that your subscribers have shown a likelihood to engage with by implementing a Unified Auction. In the latest LiveIntent Product Class, Dio Pulicay, Customer Success Director, and Nate Greene, Director of Campaign Success share: 

– How a Unified Auction works: how allowing house ads, direct sold ads, and third-party demand to compete for impressions in your email guarantees every impression is sold for maximum value

– Customer Spotlight on DailySale, a daily deals site that saw a 10.6% conversion rate using Unified Auction

– Next Steps on getting started

Check out the full webinar recording below!

 

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