According to the Relevancy Group, US marketing executives believe that email alone drives the same amount of revenue as their social media, website and web display ad efforts combined. That’s pretty incredible.
But what’s even more incredible is that this revenue is being driven by only a small percentage of the 20% of your email list that opens.
Salesforce Connections 2016 is this week (come visit us at booth #119), so we’re taking a short commercial break to tell you all about how LiveIntent’s integrations with Active Audiences in the Salesforce Marketing Cloud can help you reach more of your email list in the email channel, more often, without actually having to send more email. Check the Liveintentional (above), our product video (below), and visit our Contact Us page to get started!
Announcing Salesforce Marketing Cloud Active Audiences – Salesforce.com
The CRM Retargeting Handbook – LiveIntent