This week, we explain why Facebook advertising costs are going up and why that has a lot of retailers feeling pretty down.
It’s not a secret that Facebook and Instagram have become a necessity for any retailer looking to grow its business, right alongside Search and clever subway ads. But more and more we see reports of a growing discontent amongst retailers in regards to the steady rising cost of advertising across the Facebook platform. So, what exactly is causing this shift in the cost of advertising on Facebook? Watch to find out.
Now… let’s get all up in it!
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